
We Will Be Build Africa, One Entrepreneur At A Time~Flora Mutahi
At this year’s The Platform Africa Summit, witnessed a standout session by renowned Kenyan entrepreneur Flora Mutahi, who delivered a powerful message on “Building and Scaling Businesses on the African Continent.” Her session drew attention from entrepreneurs, business leaders, and policymakers eager to unlock Africa’s full potential through homegrown enterprise.

Speaking to a hall full of changemakers, visionaries, and aspiring business leaders, Flora Mutahi challenged the crowd to take ownership of the continent’s future. Emphasizing that entrepreneurship remains the most transformative force for Africa’s future. “We will build Africa, one entrepreneur at a time,”
The session highlighted urgent realities facing African economies and the need for practical, sustainable solutions driven by entrepreneurs themselves. “We need solutions that empower us to solve our own problems,” reinforcing the Summit’s broader goal of fostering self-reliance and innovation on the continent.
Flora Mutahi , the founder and CEO Melvin Marsh International ltd, a Mentor and Advisor to Entrepreneurs. Known for turning a Kenyan tea brand into a household name across East Africa, through her expertise shared real-world insights on what it takes to grow a resilient, scalable business in Africa.
Here are African entrepreneurship ideas, African startup growth standout lessons from her talk:
Embrace Failure Early: “Fail fast, fail early, but fail forward,” she advised. Entrepreneurs shouldn’t fear failure, it’s how you learn, refine, and get stronger.
Evolve or Expire: “Put systems in place, document everything, and delegate wisely.” Without structure, passion alone cannot scale a business.
Develop People, Not Just Products: “You grow people, and people build the business.” Investing in teams, not just ideas, is what sets sustainable brands apart.
In addressing the broader theme of Reimagining Africa, for her, reimagining Africa means rejecting the role of spectators and becoming architects of solutions that serve local realities.
She laid down five non-negotiables for real impact
- You are the architect, not just a spectator.
- We need meaningful entrepreneurship—beyond hype, grounded in problem-solving.
- Bold leadership that dares to break norms.
- Innovation that’s culturally relevant and scalable.
- Doing business unusually, because traditional methods won’t solve today’s challenges.
In her words;
“Africa needs to realize that the time is ripe. Ripe to build, to innovate, and to empower.
Our continent’s future lies in the hands of bold entrepreneurs who dare to dream beyond borders and create solutions that transform lives.