Seyi Awolowo: The Multifaceted Star Behind Natives by Sucre

Seyi Awolowo, a name that has become synonymous with versatility and creativity, is a force to be reckoned with in the entertainment industry. As an actor, reality TV star, TV host, and youth advocate, Seyi has captured the hearts of many with his infectious energy and passion for his craft.

He gained nationwide recognition and a massive fan base after participating in the fourth season of Big Brother Naija, which aired in 2019. His charismatic personality, intelligence, and strong moral values endeared him to viewers, making him one of the most popular housemates of the season.

Seyi’s time in the Big Brother Naija house showcased his leadership skills, as he often took charge of tasks and challenges. He was known for his strategic thinking and ability to bring people together, making him a valuable asset to his team. Seyi’s intelligence and eloquence were also evident during his interactions with fellow housemates and during diary sessions with Big Brother.

However, it is his latest venture, Natives by Sucre, that has truly solidified his status as a visionary entrepreneur.

Natives by Sucre is a brand that celebrates African culture through its unique and vibrant collection of pants. Inspired by the rich heritage and diversity of the African continent, Seyi Awolowo founded this brand with the aim of promoting African fashion and empowering local artisans. Each pair of pants is meticulously crafted using traditional African fabrics, showcasing the beauty and intricacy of African craftsmanship.

In an exclusive interview with TTYBrand Africa, Seyi spoke on how African celebrities can effectively communicate their unique cultural identity and heritage to international consumers without compromising their authenticity.

Watch interview here

https://youtu.be/QKqPeLtVG-c?si=Myg7ZKfSRjGGFC7n

Seyi’s love for African culture and fashion stems from his deep-rooted connection to his Nigerian heritage. Growing up in a family that valued tradition and creativity, he was exposed to the richness of African textiles from a young age. This upbringing instilled in him a desire to showcase the beauty of African fashion to the world.