There Is So Much Innovation Happening In Africa and The Continent Is Constantly Breaking Barriers In Various Industries: illbliss
In a world that is increasingly interconnected, it is more important than ever to highlight the positive aspects of Africa and showcase the incredible talent that exists on the continent, with influencers, creatives and artistes like illbliss leading the way.
With a career spanning over a decade, illbliss has solidified his place as one of Nigeria’s most influential and respected musicians. Known for his unique blend of hard-hitting lyrics and infectious beats, illbliss has captivated audiences both at home and abroad with his powerful music.
illbliss
He recently sat with TTYbrand Africa for an insightful interview and spoke passionately about the important role that influencers and artistes play in crossing the African brand to the rest of the world.
Watch interview here:
https://youtu.be/-feMEVMbIzU?si=vX6bp-0GFiMnofKD
Addressing the strange misconception about African brands globally, that Africa is backward, local, and not in touch with technology. He emphasized that it is a wrong notion that needs to be discarded as Africa is making significant strides in catching up with the rest of the world.
Also, with the rise of social media and digital platforms, influencers, artistes and creatives leverage on this unique opportunity to showcase the diversity and richness of African culture and creativity to a global audience.
In his words;
“We are not backward, we are not in the dark, we are not hidden under some leaves and some jungles, we don’t have kids with runny nose. All of a sudden, we are kings and we are queens. And we are standing on the global platforms doing globally accepted things and breaking norms”
illbliss
illbliss highlighted that there is so much innovation happening in Africa, and the continent is constantly breaking barriers in various industries. From music to fashion to technology, African creatives are making waves on the global stage and changing perceptions about what Africa has to offer.
As an artiste himself, illbliss is committed to using his music to showcase the richness and diversity of African culture. Through his lyrics and performances, he elevates and celebrates the beauty of Africa as he continues to inspire others to do the same. His music often addresses social issues, political corruption, celebrates cultural heritage, and uplifting hardworking youth and entrepreneurs scaling through everyday life struggles, earning him a reputation as a voice for the people.
After (3) three years break off music, illbliss is back and has graced our screen with the Sideh-Kai Album, which was released on 24th February 2024. This album reflects illbliss lyrical prowess, storytelling and his ability to blend different genres, igbo language , culture and styles to create a unique and captivating sound.
Feature
The album is a 16-track masterpiece that showcases illbliss’ versatility and skills. From the infectious beats to the thought-provoking lyrics, each song on the album is a testament to his talent and dedication to his craft. The album features collaborations with some of the biggest names in the industry, including Teni , Vector, Odumodu Blvck, Cobhams,Umuobiligbo, MADE Kuti, adding an extra layer of depth and excitement to the project.
As an artiste who has successfully navigated the music industry, illbliss is a shining example of how African creatives can leverage their talents and platforms to elevate African brands on the global stage. His passion for showcasing the best of Africa and his commitment to challenging stereotypes makes him a powerful voice to be reckoned with in Africa.
